Alumni Spotlight: Jordan Zola, Class of 2016



IU Undergraduate: BS, Public Health with concentration in Sports Communication – Broadcast




Jordan is coming to campus on September 30th to discuss her career as a Sales Consultant with the Phoenix Suns and to answer any questions about students looking to work in the sports industry. The talk will take place in SPH 125 from 5:15 – 6:15pm.

What was your motivation to choose the field you work in?

  • I knew I wanted to work in sports, but the idea of working in sales really stood out to me while I was selling IU Basketball/IU Football season tickets to students. Once I decided I wanted to start my career in sales, I was then determined to find a program that meshed well with my personality.

What do you enjoy most about your job?

  • I love coming into work and being in the sales environment. We are all extremely close, encourage each other on, and keep the atmosphere upbeat. There is never a dull moment on the sales floor and I am extremely appreciative for the team effort.

What is the most challenging part of your job?

  • The most challenging part would be dealing with the rejection. At the end of the day, regardless of how much attention and time you put into a prospective client, they could say no or simply not even respond. Teaching yourself that they are saying no to the product and not to you is vital to staying positive in this work field.

What characteristics are most important for being successful in your position?

  • Coach ability, time management, and persistence. It is our job to take as much information from the veterans and tweak them to sound like something we would say naturally. Time management is also extremely important; I’ve spent 12+ hour days in the office and managing your clients, appointments, and prospects is key to being a successful salesperson. Lastly, persistence is the strongest mental aspect of it all. Sales is a process, not something you can master overnight. You learn from your mistakes and embrace your strengths. Never ride the highs to high and the lows too low. Stay consistent, stay motivated, and the sales will come.

What does a typical workday look like for you?

  • Our day to day schedule is from 8am – 5:30pm. I arrive at the office around 7:30am to get myself settled and prepared for what I have planned for the day. Throughout the day, I am making phone calls, setting appointments, going on appointments, and several times a week we will have time set off for any kind of sales training. Once the season starts, we will be working every home game as well.

What advice would you give to prospective applicants in the same field as yours?

  • Do your research on what it is that you are wanting to gain from this experience. Be aware of your strengths and weaknesses and know that you will be pushed every day in the office. You must believe in your product, believe in yourself, and trust the process. Sales is not for everyone, but those that want to succeed in it, go for it!

How did Indiana University prepare you to be successful in your career?

  • I am forever grateful for the classes I took, teachers I had, and experiences I gained. IU has an incredible sports program and many successful alumni once started where we did. On the first day of my senior year I went to our career services office and expressed my determination to be employed by my second semester sophomore year. Both Sarah Cady and Susan Simmons directed me towards the right people, and from there it was my job to separate myself from the competition.

A CalifAlumni Spotlight: Jordan Zola, Class of 2016 photoornian looking to explore the deep sea while living the life of a Hoosier studying sport marketing and management!


By Neil Patel
Neil Patel Sport Marketing and Management